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The NZ music industry has one of the highest rates of mental health difficulties and suicide in New Zealand. Navigating through the industry can be both daunting and stressful, and it can be difficult to attain true success. This article provides helpful advice for surviving through adversity in the NZ music industry.
Many young artists hope to be 'discovered' by a record label and whisked away to stardom, but this path to success is increasingly rear in the modern world. Gareth Shute looks at when and how you should approach a record label.
In today’s modern times, there are many facets to social media, and it can be difficult to gain an understanding of how each individual platform works. Here are some suggestions to assist with promoting your music on social media.
A not-necessarily-comprehensive user’s guide to releasing music in an ever-evolving landscape of industry standards and marketplace expectations - Results may vary.
Auckland rocker JP Carroll discusses ways in which we can all get behind our local bands and musicians and show our support for them.