The industry is now more crowded than ever. Thousands of songs are released every day, and artists are competing locally and globally for attention, streams, and industry support. So the question becomes: how do you stand out in today’s music industry?
Whether you are a member of a band, or a solo musician, mastering self-promotion is key. This guide is designed to help you to promote smarter - not harder.
Looking for the perfect name to capture your sound, style, and spirit? Whether you're starting fresh or rebranding, here are some creative prompts and suggestions to help you brainstorm a name that truly resonates.
A well-crafted biography can open doors, spark interest, and leave a lasting impression. Here are some essential guidelines to help you write a strong and engaging biography.
With media outlets receiving a flood of press releases every day, yours needs to rise above the rest. By following a few smart strategies, you can craft a release that grabs attention, gets read, and earns coverage. Here's how to make yours stand out in a crowded inbox.
Being interviewed can be daunting, especially to those who are not used to answering questions on the go. This article looks at some things you can do to help prepare.
Criticism is something that we all have to deal with, and it’s something which is prevalent in every industry. While a difficult but necessary part of being a musician, using criticism to your advantage can help to ensure your longevity within the music industry. This article looks at strategies for dealing with criticism.
It can be challenging making headway in what is often described as an overcrowded and competitive music industry. While it’s essential to stand up above everyone else in order to receive recognition for your music, taking the time to hone your craft will also pay dividends. This article looks at how you can rise above the noise in today’s modern music industry.
You’ve honed your skills, and you’re at the point where you want to start gigging with a band. Joining a band is the easiest way to hit the ground running with the opportunity to perform in front of a ready-made fanbase. Yet, it may be difficult to find a group of like-minded individuals playing the music you enjoy. So does it make sense to try to join an existing band, or should you just form a band of your own? Article with thanks to Rawiri McKinney from Riff Raff Promotions.
The NZ music industry has one of the highest rates of mental health difficulties and suicide in New Zealand. Navigating through the industry can be both daunting and stressful, and it can be difficult to attain true success. This article provides helpful advice for surviving through adversity in the NZ music industry.